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When faced with risky choices, women suffer more than males: Study

Researchers found women are less inclined to take chances than males because they are more sensitive to the pain of potential losses than the potential profits.

New Research: Women Feel More Loss Pain Than Men in Risky Choices

New Research: Women Feel More Loss Pain Than Men in Risky Choices
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Women feel the pain of losses more than men w

App tracking, a lucrative business misunderstood by many phone users – dpa international

It’s a multibillion dollar piggy bank for Big Tech, but app tracking remains something of a mystery to many mobile phone users. According to new research, people commonly think such tracking is needed for an app to work effectively. However the real aim is to gather information on the phone user for targeted advertisements to appear on-screen. Around 43% of phone users in a survey conducted by the University of Bath in the UK "were confused or unclear about what app tracking means," with some thinking allowing it means getting "a better user experience." A quarter of respondents mistakenly believed the tracking is needed to allow the location of the device to be shared with a vendor, making it therefore necessary for conveniences such as app-based food delivery or collection services.

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