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Atul Das moves on from Zee, Mangesh Kulkarni named business head
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Zee Entertainment announces new organisational structure
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The agency has bagged the mandate for the second consecutive year
24 May, 2021 - 05:05 PM IST | By indiantelevision.com Team
Mumbai: Knowledge platform Mind Wars on Monday announced that it has retained the marketing and communications mandate with Blue Buzz, a full-service integrated marketing agency for the second consecutive year. The move is part of the aggressive growth strategy of the brand in line with its overall vision.
Mind Wars is the brainchild of Zee Entertainment Enterprises Ltd. (ZEEL), and a first-of-its-kind knowledge acceleration program aiming to make India smarter. Blue Buzz will take charge of the creative, digital, and media mandates for the brand and amplify the brand s presence across all platforms.
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