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Cola, beverage & dairy firms eye 25% growth this summer

Cola, beverage & dairy firms eye 25% growth this summer
financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.

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Bisleri partners with five IPL teams as official hydration partner

Bisleri partners with five IPL teams as official hydration partner
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Bisleri International partners with 5 IPL teams to promote hydration and health, especially among the youth

It plans to launch a campaign featuring limited-edition packs, in-stadium branding, digital content, and partnerships with Star Sports.

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Bisleri enters UAE market with biggest sporting collaborations

Bisleri, one of India s leading packaged drinking water brands, has collaborated with top sporting events and franchises such as Dubai Marathon, Sharjah Warriors, Dubai Capitals and Abu Dhabi Knight Riders as hydration partners to enter the UAE market.

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Rather than merely advertising, the focus should be on creating locally relevant content: Smruthi Rajagopalan, L'Oréal | Marketing

Brand partners of the upcoming music festival Lollapalooza engaged in a discourse on the art of building authenticity through live event partnerships and the opportunity to connect with new demographics through the impactful medium of touch and feel

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