is a regular series where we try the latest off-beat food and beverage offerings.
It might appear to our readers that we harbor a strong dislike for Lay’s chips and we need to state that this is not the case. If it seems like this series is becoming a repeated berating of this global potato chip brand, it’s only because of the seemingly endless horror show of novel ‘Asian’ flavors.
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The 2021 springtime desecration is a cherry-blossom fermented rice flavor. The packaging depicts a lightly fermented rice dessert, often served warm with tapioca pearls and goji berries. The cherry blossom flavoring is the same as the cherry blossom pink lychee sparkling soda flavor, released in the spring of 2020. When we open the bag, the acrid cloud of noxious floral perfume is shocking. It smells like a crime scene at a pay-by-the-hour hotel. Last year’s sparkling soda’ element was manifested by some acidic compound that burns and tingles the roof of your mouth. As unpleasan
Peggy Ngai, Marketing 1/5
“No. Thank you.”
Ryan Gandolfo, Editor 1.3/5
“That’s probably the sweetest chip I’ve ever tasted. Absolutely disgusting. I’ll give it an extra 0.3 because it’s edible.”
Rakini Bergundy, Intern 1/5
“It feels like I licked the wall inside the seventh-best milk tea shop in Guangzhou.”
Wyle Yuan, Interpretive Dancer 2/5
“Umm, that’s weird. It’s like a biscuit. I would not buy this kind of Lay’s.”
Joshua Cawthorpe, Former Senior Lagos Correspondent 2/5
“The milkiness of whatever chemical compound is dusted on these thin potato discs is not unpleasant at first, however, the herbal undertones of the oolong coffee jelly flavor fall somewhere between rot and utter tastelessness. If you left a bag of Lay’s original on the patio overnight in a humid climate and then tossed some movie popcorn white cheddar seasoning into the bag the next morning it would probably amount to the same thing.”