Peter this week on the communicators, we want to introduce you to luther lowe, who is the Senior Vice President for Public Policy for a site called yelp. Mr. Lowe, what exactly is yelp, and what do you do . Luther thank you for having me on today, peter. It is a pleasure. Yelp is a website and Popular Consumer application that allows people to connect with great local businesses. It is a service that empowers and protects consumers, allows people to discover great local gems, at a way for consumers to warn fellow consumers about not so great businesses. Host how many visitors a month to have . Luther depending on how you break it out, there are folks who access it via mobile web, the website, the app, it is north of 100 Million People then we have 200 million reviews that have been submitted. Host how do you make money . Luther yelp is a vertical Search Engine, not unlike google. If i do a search for a dentist in san diego, there are handful of dentists who are paying to basically have
People to connect with state and local businesses. Its a service that empowers and protects consumers, allows people to discover great local gyms and a way for consumers to warn fellow consumers about not serving businesses. Host how many visitors a month did you have . Guest depending on how you want to break it out, theres folks that access it via mobile web, via the website, via the app. Its about, north of 100 Million People and then we had over 200 million reviews that have been submitted. Host how do you make money . Guest not unlike Services Like google, Search Engines, it is a vertical Search Engine, basically if i do a search for a dentist in san diego, there are a handful of dentists who are paying to basically have a sponsored clearly labeled as such link that lives up of the organic search results and, therefore, they get more discovery of the business and more people, or patients coming through their the door. Host you are the senior vp for Public Policy so obviously we ha
Yelp is a website and Popular Consumer applications it allows both connect with great local businesses. Its a service that empowers and protects consumers, allows people to discover great local gyms in a way for consumers to warn fellow consumers about not so great businesses. So how many visitors a month you have . Depending on how you want to break it out, this people who access it via mobile web, the website, be of the app, its north of the 100 Million People and we have over 200 million reviews that have been submitted. So so how do you make money . Yelp, not unlike Services Like google, Search Engines its a vertical Search Engine if i do a search for a dentist in san diego, there are a handful of dentists who are paying to basically have a sponsored, clearly labeled as such link to get study of business and patients coming through the door. google physically demoted non google results even if they contained information with Higher Quality scores than the information. What does tha
Luther thank you for having me on today, peter. Yelp is a website and Popular Consumer application that allows people to connect with rate local businesses. It is a service that empowers and protects consumers, allows people to discover rate local gyms, at a way for consumers to warn fellow consumers about not so great businesses. Host how many visitors a month to have . Luther depending on how you break it out, there are folks who access it via mobile web, the website, the app, it is north of 100 Million People then we have 200 million reviews that have been submitted. Host how do you make money . Luther yelp is a vertical Search Engine, not unlike google. If i do a search for a dentist in san diego, there are handful of dentists who are paying to basically have a sponsored, clearly labeled as such, link, that lives above your organic search results. Therefore they get more discovery of their business and more people, more patients coming through their door. Host you are the senior vp
Website via the app but its north of 100 Million People and then we have over two and a million reviews that have been submitted. Host how do you make money . Guest yelp not unlike services with google it is a vertical Search Engine that basically if i do a search for a dentist in san diego there are a handful of dentists who are paying to basically have a sponsored clearly labeled as such link that lives above the organic search results and therefore they get more discovery of their business and more patients coming through the door. Host mr. Lowe, you are the senior vp for Public Policy so we have you on the communicators to talk about Public Policy issues and in a recent testimony in the senate you are quoted as saying quote, google has conditioned consumers to expect for the best and most relevant results from around the web even though they no longer were by doing so but google physically demoted non google results even if they contained information with Higher Quality scores than