Peter this week on the communicators, we want to introduce you to luther lowe, who is the Senior Vice President for Public Policy for a site called yelp. Mr. Lowe, what exactly is yelp, and what do you do . Luther thank you for having me on today, peter. It is a pleasure. Yelp is a website and Popular Consumer application that allows people to connect with great local businesses. It is a service that empowers and protects consumers, allows people to discover great local gems, at a way for consumers to warn fellow consumers about not so great businesses. Host how many visitors a month to have . Luther depending on how you break it out, there are folks who access it via mobile web, the website, the app, it is north of 100 Million People then we have 200 million reviews that have been submitted. Host how do you make money . Luther yelp is a vertical Search Engine, not unlike google. If i do a search for a dentist in san diego, there are handful of dentists who are paying to basically have
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