Apple s launch of AirTag puts it into a growing market of tracking accessories, but how does it compare against the Tile Pro and the Find My-enabled Chipolo One Spot? We compare the trackers.
The AirTag is a long-awaited tracking chip that garnered quite a lot of attention, both before and after the Spring Loaded event. Leveraging Apple s existing Find My app to allow customers to recover practically any physical item it can be attached to is a big deal to its customers.
However, Apple arrives in a market that is already well serviced by several companies, and while it will most probably fare well, it still has to take on its main rivals in the market.