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BANGKOK, April 5, 2021 /PRNewswire/ Thailand Convention and Exhibition Bureau (TCEB) has launched MICE Innovation, Winning with the Innovation to offer enhanced support for Thai MICE entrepreneurs to source and implement innovation in all aspects of event management. The goal is to ensure business continuity and long-term competitiveness of Thailand s MICE industry.
TCEB LAUNCHES ‘MICE WINNOVATION’ TO GIVE MICE ENTREPRENEURS A READY SUITE OF TECH SOLUTIONS AND ALL-ROUND SUPPORT TO GO DIGITAL.
It is an expanded version of the bureau s MICE innovation incubation programme Thailand s MICE Startup starting in 2018, which has so far involved 37 successful startups and tech firms and the resources and experiences of which have been consolidated for the newly launched project.
TCEB launches âFestival Economyâ
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published : 17 Dec 2020 at 14:30
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TCEB launches âFestival Economyâ policy to drive the development of festivals with lasting economic, social and environmental benefits
Thailand Convention & Exhibition Bureau (TCEB) has launched a ‘Festival Economy’ policy to nurture partnerships between professional festival associations and local city governments to co-create new festivals with lasting economic, social and environmental impacts.
At the launch on 1 December 2020 in Bangkok, TCEB put this policy into action by signing a Memorandum of Understanding (MOU) with Phetchaburi province, Ratchaprasong Square Trade Association (RSTA) and Thai International Events & Festivals Trade Association (TIEFA) to jointly work on projects under ‘Festival Economy’ policy.
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BANGKOK, Dec. 11, 2020 /PRNewswire/ Thailand Convention & Exhibition Bureau (TCEB) has launched a Festival Economy policy to nurture partnerships between professional festival associations and local city governments to co-create new festivals with lasting economic, social and environmental impacts.
At the launch on December 1, 2020 in Bangkok, TCEB put this policy into action by signing Memorandum of Understanding (MOU) with Phetchaburi province, Ratchaprasong Square Trade Association (RSTA) and Thai International Events & Festivals Trade Association (TIEFA) to jointly work on projects under Festival Economy policy. Festival Economy is the essential marketing policy that TCEB will use to conceptualise new and high-profile festivals based on city s unique DNA. TCEB envisions that by establishing new ecosystem under Festival Economy concept, such festivals will help attract visitors who have high spending power and are seeking for new experience and will therefore