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Functional food brands face a range of challenges, from taste to health claims, in order to get their products to appeal to consumers, and educate them about product potential.
Functional food brands face a range of challenges, from taste to health claims, in order to get their products to appeal to consumers, and educate them about product potential.
With ‘wellness’ meaning different things to different people, what exactly do consumers want from functional food and drink? Join us at FoodNavigator’s upcoming digital summit Positive Nutrition 2024 to find out.
Next month, FoodNavigator will be welcoming a stellar lineup of speakers to its digital stage for Positive Nutrition: Healthy Innovation for the Mass Market, with speakers including Valio, Nomad Foods, Kantar Worldpanel and more.