Monday Memo: Yes, You Need More Cume. “It’s a never-ending problem” because budgets are tight, and with new-tech competitors chipping-away at AM/FM Time Spent Listening. In this week’s column, consultant Holland Cooke outlines three specific goals for on-air promotion; but cautions that “the onl .
Monday Memo: You Don’t Say. Are you speaking the way listeners hear? In this week’s column, consultant Holland Cooke – a “recovering English teacher” – flags five common faux pas. Read it here. Pending Business: The Assumptive Renewal. Radio sales pro Steve Lapa says the client you curren .
Monday Memo: Can News Save Talk? Twenty years ago, at the TALKERS magazine conference in New York, Michael Harrison declared that “talk saved AM radio and it will save FM.” In this week’s column, consultant Holland Cooke asks, “Now, can news save FM from talk?” Read it here. Pending Busin .
Monday Memo: “Like Sands Through the Hourglass.” Beginning today, a TV milestone. “Or is this ‘the canary in the coal mine?’” consultant Holland Cooke asks. Beginning today, after 57 years and 58 Emmy Awards on broadcast television, “The Days of Our Lives” will now be seen exclusively on NBC’s .
WBT, Charlotte, Morning Show Co-Host Beth Troutman is This Week’s Guest on Harrison Podcast. One of news/talk radio’s rapidly rising stars, former television anchor Beth Troutman, is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Since joining vetera .