Just as it shapes up for the forthcoming IBC, Synamedia has announced that its ContentArmor headend watermarking solution will now be the cornerstone of its ant.
Synamedia has announced its putting the ContentArmor headend watermarking solution at the head of its anti-piracy solutions. With piracy now an online business Hollywood studios are increasingly mandating watermarking in their broadcast contracts. This has opened up new streaming first customers to the Sky Permira-backed technologist. ContentArmor’s watermarking technology detects and disrupts the leakage of…
The German subsidiary of telco Vodafone has gone live with Synamedia’s Clarissa data analytics tool to help evaluate advertising performance and reveal actionab.
Vodafone Deutschland has gone live with Synamedia Clarissa to help evaluate advertising performance and reveal insights into viewing behaviour across its GigaTV service. These business insights will help to create new business opportunities in the advertising industry and drive decisions about future product features and service updates, according to video software provider Synamedia. Vodafone and…