John Munson/Cornell University
Farther Farms has created the world’s first commercially available french fries that don’t need freezing or refrigeration, with innovative technology developed at Cornell. Startup’s sustainable tech takes food farther
May 12, 2021
Expensive refrigeration was cutting into Vipul Saran’s profits. As an undergrad in India, and the third generation in his family to work in agriculture, Saran had started a new venture: exporting potatoes from western Uttar Pradesh to the Middle East.
But the high cost of cold storage had become “a pinching point.”
To ship $2,000 worth of potatoes to Dubai in a refrigerated container in the summer, he’d pay $3,000 – losing $1,000 in profits before the product even got to the buyer. But to ship the potatoes in the winter – when he could get away without refrigeration – cost just $96.
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