TRUMP’S LEGAL PROBLEMS CAN BE POLITICAL COMMUNICATION OPPORTUNITYPolitical Consultant Says Use Media at Courthouse to Circle Back to Main Campaign MessageZurich, Switzerland—Donald Trump is facing dozens of felony charges in four criminal cases. Does this mean precious time and attention away from the campaign trail?Global political consultant Louis Perron, Ph.D.,
Zurich, Switzerland, Jan. 17, 2024 With the U.S. presidential campaign officially kicking off, it’s perfect timing for the release of Dr. Louis Perron’s new book, “Beat the Incumbent: Proven Strategies and Tactics to Win Elections” (Radius Book Group).Dr. Perron tells the fascinating insider story of how winning political campaigns
My TEDx Talk on winning elections in a changing world has reached more than 400’000 views. You can watch it here on YouTube or on the TED website. Thank you all for liking and commenting, which will help spread the message further.And don’t forget the four Ms it takes to
The hard-right Swiss People's Party, which wants to tackle mass immigration and political correctness, vowed Monday to seek pragmatic solutions with other parties after comfortably topping Switzerland's general elections."I want to pursue a pragmatic policy: less political correctness, more issues that really concern people," he said, citing population growth, a secure energy supply and Swiss independence a key topic for a party that stands strongly for Switzerland's military neutrality and p