The new fee, which will be charged from users, rolled in from January 1. In August last year, Zomato had put in Rs 2 platform fee in a bid to improve its margins. It increased it to Rs 3 before doing it again now.
Channakeshava KS, a sales executive at an automobile firm in Bengaluru, got a call from a number at 11:39 am on Monday and found it to be an automated one, with a voice message.