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Even before the pandemic, there was talk that the subscription model supporting many non-profits was dying out. In 2000, Theatre Communications Group proclaimed that for the first time since it started examining the topic in the 1980s, average single-ticket income exceeded average subscription income in its studied theaters.

United statesLeslie pinkamJennifer sowinski nemethPennymaria jacksonRebecca calkinJohn nashPhoenix theatre companyPatron advancement at phoenix theatre companyTheatre communications groupAdministration julia bonnettSteppenwolf theatre companySowinski nemethPatron advancementWoolly mammoth theatreGolden ticketMammoth director