!
In a time of pandemics and economic upheaval, it can feel like nothing you do will help your business weather out the uncertainty. But that is, pointed out by speakers at Inman Connect Now’s “How To Future-Proof Your Business” session, far from the case.
While any real estate enterprise will not be immune to the ebbs and flows of major world events, the strategies you build in your regular work will help navigate crises that emerge much more smoothly. These could range from large-scale marketing and technology goals to, as Keller Williams team leader Sue Adler pointed out, learning to find inventory for buyers before it hits the market.