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Scent-Based Brands Can Build D2C Loyalty

For brands that rely on smell, taste or touch, it can be difficult to build a pure-play direct-to-consumer (D2C) audience.

Switch Bakery: Flexible Subscription Options Drive Loyalty

Switch Bakery: Flexible Subscription Options Drive Loyalty
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ReserveBar, Barsys Launch Cocktail Subscription

Barsys teamed with ReserveBar to debut a new, AI-powered cocktail subscription service called Barsys Subscription Box, reflecting a shift toward digitization.

60% of Subscription Merchants Drive Conversion With Buy Buttons

As subscription merchants look to reduce transaction friction to increase conversion, the majority now offer “buy buttons.” By the Numbers The study “The…

60% of Subscription Merchants Drive Conversion With Buy Buttons

60% of Subscription Merchants Drive Conversion With Buy Buttons
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