Peloton and Lululemon finally unlock a multi-million dollar opportunity kansascity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kansascity.com Daily Mail and Mail on Sunday newspapers.
Peloton and lululemon have joined hands for a five-year strategic global partnership through which Peloton will become the exclusive digital fitness content provider for lululemon. Lululemon will in turn become the primary athletic apparel partner to Peloton.
By Ben Glickman Peloton Interactive and lululemon athletica signed a five-year deal to let each company focus on its core business. Lululemon will stop.