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Lululemon, Peloton join forces in tradeoff of fitness for fashion

Forms strike 5-year deal as partners in athletic apparel and digital fitness

Peloton interactive incLululemon athletica incLululemon athleticaPeloton interactiveVancouver based lululemonNew york based pelotonStudio mirror

Today s news: Trending business stories for September 28, 2023

The Financial Post brings you the top business stories as they happen for September 28, 2023. Read on for breaking news you need to know.

Hong kongUnited statesNew yorkDavid rosenbergGabriel friedmanJake edmistonKevin carmichaelAdrian wyldMichael loccisano gettyNational postAritzia incNike incPeloton interactive incCanadian clubAssociated pressLululemon athletica inc

Peloton Stock Surges on Lululemon Deal It s Losing a Rival

The maker of exercise gear will become Lululemon's exclusive digital fitness provider as the apparel retailer winds down operations of its Mirror segment.

United statesDavid paul morris bloombergCeleste burgoyneSabrina escobarLululemon athleticaExchange commissionDavid paulStudio mirrorStudio all access membersLululemon studioPeloton membersLululemon studio membersArticle normalBicycles bicycle partsSports equipmentClothing textiles

Who Benefits From a Peloton and Lululemon Alliance? – 24/7 Wall St

Lululemon and Peloton strike a five-year deal that lets both companies dump losing products. But is there a winner?

United kingdomUnited statesBarry mccarthyCalvin mcdonaldLululemon athletica incPeloton interactive incPeloton interactiveConnected fitness productsLululemon athleticaStudio mirrorStudio all access

Peloton Stock Price Jumps 12% After Announcing Lululemon Partnership

Under the partnership, Lululemon will discontinue its Studio Mirror, and Peloton will sell co-branded Lululemon clothes.

Celeste burgoyneTerms of serviceStudio mirrorGlobal guest innovationMi exclusivePeloton stock priceFitness technology

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