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Articles for Shawn Lam - Streaming Media

Articles for Shawn Lam - Streaming Media
streamingmedia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streamingmedia.com Daily Mail and Mail on Sunday newspapers.

British columbiaPaul scurrellVimeo mark kornfiltTim vandenbergJef kethleyX corey behnkeDante audinateProduct development ryan brennemanShawn lamShawn lam videoAtomos shodun connectStreaming mediaMix operations manager tim vandenbergProduct marketing bryce buttonMicrosoft teamsCorey behnke

Articles for Streaming Media Editorial Staff

Articles for Streaming Media Editorial Staff
streamingmedia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streamingmedia.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesAl iskandariyahHuntington beachCheesheadtv aaron naglerSullivan avni rambhiaLiveu mike savelloAltman solonUpenn christopher martinJeff jacobsEric shumacher rasmussenVimeo matt fisherVictor cerejoIntertrust ali hodjatNick baconVimeo jamison tilsner

Does Ad Personalization Really Matter to Streaming Consumers?

Streaming conventional wisdom tells us that targeted, personalized ads are not only what OTT users want it s what gives streaming advertising a purpose-built precision that broad-brush broadcast TV advertising can t match. But recent data from Publishers Clearing House suggests that streaming consumers don t put the premium on personalization that we thought they did. Is the jury really out on targeted advertising? Publishers Clearing House s Smriti Sharma, NBCUniversal s Matt Farina, and Media Cartographer Evan Shapiro discuss in this clip from Streaming Media Connect 2023.

Dina ibrahimShobana radhakrishnanEvan shapiroDarcy lorinczMatt farinaDave lankfordBarrett jackson auction companySan francisco state universityDoes ad personalization really matterSmriti sharmaConsumer insightsPublishers clearing houseSenior vice presidentContent distributionStreaming media connectStreaming media east

Is Too Much Choice Making OTT UX Unmanageable?

How much choice is too much choice for OTT media and entertainment consumers? Is content and channel overwhelm ruining the user experiences for OTT audiences who just want to find something to watch? And is more bundling the solution? Find out what Media Cartographer Evan Shapiro and Applicaster Co-founder Jonathan Laor have to say on the subject in this clip from Streaming Media Connect 2023.

Hartbeat solan stricklingEvan shapiroPhilo thijs lowettePhilo adam salmonsRoku randy ahnJonathan laorKaltura miguel rodriguesVevo eileen jacksonSeachange lead solutions architectWalmart plusAmex platinumStreaming media eastEileen jacksonSolan stricklingThijs lowetteStreaming media west

How Streaming Is Changing Live Music

Does innovative use of live streaming represent a viable alternative to touring for artists anxious to get off the road? Virtual event experts Chris Pfaff, 090 Media s Alex Lindsay, and BC Live s Dan Houze discuss emerging trends and possibilities in this clip from Streaming Media Connect 2023.

United statesJohn petrocelliRichard thompsonChris pfaffEric shumacher rasmussenMark dilorenzoTim westergrenMike lovettDan houzeMichael bublAlex lindsayElvis costelloFabrice sergentSessions next live coVr ar associationProducers guild