she became splashed all over the news a year and a half ago. advertisers left. a lot of people lost their jobs. that has never really recovered in many respects. is this what is hurting limbaugh? ed, this is costing his big stations money. the commercials you hear on his show. it is always enter the promo code rush. they re all direct response deal. the blue chip advertisers have fled. the problem is they haven t just fled his show and the other righties. they ve put the stink on talk radio generally. the wall street journal report accu-weather, charles osgood, some real bread and butter talk radio programming, supported by commercials is now complicated because there are these do not buy lists at the major agencies and a lot of big national brands want nothing to do with talk radio. mike, what is the future for these right wing talkers and the effect it might have on other