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財華洞察|張近東退幕後，蘇寧易購（002024.SZ）「尋新主」

財華洞察|張近東退幕後，蘇寧易購（002024.SZ）「尋新主」
finet.hk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from finet.hk Daily Mail and Mail on Sunday newspapers.

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Europei | boom di ascolti per Italia - Spagna | ecco i dati dello share

Europei | boom di ascolti per Italia - Spagna | ecco i dati dello share
zazoom.it - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from zazoom.it Daily Mail and Mail on Sunday newspapers.

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Calcio | boom di telespettatori per Italia-Spagna | la Nazionale di Roberto Mancini ha conquistato il pubblico

Calcio | boom di telespettatori per Italia-Spagna | la Nazionale di Roberto Mancini ha conquistato il pubblico
zazoom.it - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from zazoom.it Daily Mail and Mail on Sunday newspapers.

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农夫山泉的业绩"焦虑症"_中国网

近日，有网友爆料称，农夫山泉推出的一款白桃味苏打气泡水，在外包装与宣传物料上都打出了“日本福岛县产”的广告宣传语，疑似取材自日本福岛。而农夫山泉随后作出的紧急回应，不仅没有平息舆论质疑，反而将自己推向了广告虚假宣传的境地。作为饮品行业龙头，此次负面事件给农夫山泉气泡水布局蒙上了一层阴影。在农夫山泉蹭“原产地”营销“翻车”的背后，是挥之不去的业绩“焦虑症”：在包装饮用水市场业绩下滑的背景下，如何寻找新的增长点？深陷虚假宣传质疑农夫山泉作出回应的当日，浙江建德市市场监督管理局发布《关于农夫山泉拂晓白桃味苏打气泡水原料来源有关情况的调查通报》。通报称，农夫山泉拂晓白桃味苏打气泡水的生产原料无从日本福岛县采购的情况。虽然原料问题得到了澄清，但网友对于农夫山泉的

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农夫山泉的业绩"焦虑症"_中国经济网——国家经济门户

　　农夫山泉作出回应的当日，浙江建德市市场监督管理局发布《关于农夫山泉拂晓白桃味苏打气泡水原料来源有关情况的调查通报》。通报称，农夫山泉拂晓白桃味苏打气泡水的生产原料无从日本福岛县采购的情况。　　虽然原料问题得到了澄清，但网友对于农夫山泉的回应却并不买账。有网友质疑，既然原料并不是从福岛引进，为何要在宣传时特别强调“日本福岛”？在农夫山泉回应的微博下，评论数量超万条，大多质疑农夫山泉涉嫌虚假宣传。　　而这已经不是农夫山泉第一次“营销”产地概念。当年“农夫山泉有点甜”揭开了千岛湖水源地的神秘面纱；一句“我只是大自然的搬运工”更是让农夫山泉在水源地营销上尝到甜头。据媒体不完全统计，在目前售卖的农夫山泉饮品中，至少有8款在原料产地上都做了特别宣传。事实上，在农夫

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