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B&T Awards The Work: Check Out The Incredible Best Media Campaigns This Year!

B&T Awards The Work: Check Out The Incredible Best Media Campaigns This Year!
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Teads and Lumen present findings from a major global analysis of attention and brand lift metrics

Tech - Teads, the global media platform, and global attention technology company Lumen Research today announced findings from their global meta-analysis,

United statesMike follettGroup investmentBen fluxGroup investment directorOnline ad recallSpontaneous brand awarenessNorth america

Findings From Largest Global Meta-Analysis Of Combined Third-Party Attention And Brand Lift Metrics

Teads, the global media platform, and global attention technology company Lumen Research announced findings from their global meta-analysis, Unveiling the Connection: Attention & Outcomes. The largest study that combines third-party attention with brand lift metrics, the report further fuels attention measurement as a catalyst for effective media spend while minimizing wastage. Since last year, Teads and Lumen have collaborated to expand attention measurement research and deliver cons.

City ofUnited kingdomUnited statesMike follettCaroline hugonencResearch insights at teadsGroup investmentParty attention and brand lift metricsLumen researchLumen attention measurement platformSenior vice presidentGroup investment directorOnline ad recallSpontaneous brand awarenessNorth americaPress release image

Teads, Lumen Attention Metrics From Global Campaigns Find Better Predictors

Teads, Lumen Attention Metrics From Global Campaigns Find Better Predictors
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

United statesCaroline hugonencLumen researchNorth americaOnline ad recallSpontaneous brand awareness