Tata Play (formerly known as Tata Sky) on Tuesday announced new affordable packs for its subscribers. With the Hindi ‘Super Value Pack’ for Rs 249, subscribers can now watch movie and drama channels from Star, Sony, Colors, and Zee, plus 203 other channels.
NEW DELHI, Aug 9: Tata Play (formerly known as Tata Sky) today announced new affordable packs for its subscribers. “Entertainment is a basic human necessity. However, rising prices are forcing people to make a choice between necessities like food & fuel and discretionary spends like entertainment. As the country’s largest content distributor, we take it upon ourselves to make entertainment more affordable.” said Harit Nagpal, MD & CEO, Tata Play. The new packs and prices are available to all existing […]
The head of marketing, OAP and licensing at Sony Yay, shares insights on the channel’s on-ground initiatives, how it communicates with brand’s through OOH, and more.
India’s leading kid’s entertainment channel Sony YAY! launches on Telekom Malaysia Berhad (unifi TV). With a lineup of fan-favorite shows, the channel debuted in the Malaysian market on 1 July 2022 to expand its presence further across the South Asian region.