Model and social media influencer Sobia Ameen’s incredible career trajectory has taken her to a new and ground-breaking partnership with Estee Lauder, the renowned makeup brand. She has collaborated with Estee Lauder India for their latest #MyShadeMyStory campaign for the cult favourite Estee Lauder Double Wear Foundation.
Estée Lauder launches newcampaign, My Shade My Story adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
New Delhi, May 16: The legendary Double Wear Stay-In-Place Foundation is the focus of Estee Lauder s newest campaign, My Shade, My Story, which marks the company s 75-year anniversary in the cosmetics business. With steadfast dedication to its key principles of inclusivity, diversity, and self-empowerment, the brand introduces a campaign that is ready to ignite the global beauty sector.