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How Can Viral Amazon-Native Beauty Brands Grow?

How Can Viral Amazon-Native Beauty Brands Grow?
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Detailed text transcripts for TV channel - MSNBC - 20111113:12:32:00

saying yes to yes to inc. it proved to be very successful for us. that s why we brought it inside the stores and kept it online, as well. the response immediately was phenomenal. but over time, the line has grown dramatically. walgreens vice president shannon curtin and target vice president dusty tucker jenkins say their respective customers are big fans of yes to carrots, yes to cucumbers, yes to tomatoes and yes to blueberries. it was productive enough and had the benchmark it needed to to bring it in-line. but it was also the customer following he had developed. we credit the yes to team. they re incredibly innovative. they ve really been able to answer the call. they don t sit still for not even one moment. ido leffler, cofunder of san francisco based yes to, says that getting his organic skin and hair care products into major retailers was a coup. not even he could contain his excitement at first. his reaction was something like this. can t say that on television,

Transcripts For MSNBC Your Business 20111113

american express open is here to help. that s why we are proud to present your business on msnbc. hi there, everyone. i m j.j. ramberg and welcome to your business. where we give you tips and advice to help your business grow. many of you have asked us what it takes to get your product onto the shelves of a major retailer. and so today, we re taking a closer look at that process through the eyes of a company in california. from almost the very beginning, this business pursued some of the nation s largest retailers in an effort to get them to stay yes. they started out with 16 items in our store. and they now have over 50. just an incredible brand. and we re so excited to have them as a partner. walgreens and target are both saying yes to yes to inc. it proved to be very successful for us. that s why we brought it inside the stores and kept it online, as well. the response immediately was phenomenal. but over time, the line has grown dramatically. walgreens

Transcripts For MSNBCW Your Business 20111113

msnbc. hi there, everyone. i m j.j. ramberg and welcome to your business. where we give you tips and advice to help your business grow. many of you have asked us what it takes to get your product onto the shelves of a major retailer. and so today, we re taking a closer look at that process through the eyes of a company in california. from almost the very beginning, this business pursued some of the nation s largest retailers in an effort to get them to stay yes. they started out with 16 items in our store. and they now have over 50. just an incredible brand. and we re so excited to have them as a partner. walgreens and target are both saying yes to yes to inc. it proved to be very successful for us. that s why we brought it inside the stores and kept it online, as well. the response immediately was phenomenal. but over time, the line has grown dramatically. walgreens vice president shannon curtin and target vice president dusty tucker jenkins say their resp

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