Active, Healthy Kids now Get Rewarded with Vitality Active Rewards for Kids
JOHANNESBURG, 26 January 2021 | Discovery Vitality is excited to announce the launch of Vitality Active Rewards for Kids, an app-based incentive programme that applies behavioural science to empower parents and caregivers to encourage and support their children, aged 2-13, to engage in health-promoting activities, and enjoy their own rewards for doing so.
Vitality Active Rewards has long been at the centre of Vitality s leading, science-based behavioural change programme for its millions of members globally. But it s now easier than ever to get healthier and rewarded as a family.
Kids can now get rewarded and earn Discovery Miles for successfully completing age-appropriate challenges that reinforce healthy behaviour in Globally, children face unique challenges that imperil their health. These include environments that encourage the consumption of energy-dense foods that are high in fat and sugar but low in