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April 02, 2021 15:26 IST
Reacting to crime drama fatigue, makers of shows like Gullak , Panchayat and Kota Factory continue to revisit the slice-of-life genre
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Reacting to crime drama fatigue, makers of shows like Gullak , Panchayat and Kota Factory continue to revisit the slice-of-life genre
Most OTT successes last year stuck to the script and doled out the standard concoction of crime, drama and suspense. But some surprised viewers by taking a route less travelled slice-of-life comedy. Take the recent hit
Gullak for example a web series (the second season released earlier this year) that revolves around a caricature of the middle-class Indian family that you very well might bump into on the streets. Simple in treatment and layered in commentary, not only are these shows resurrecting a genre of comedy favoured in the eras gone by, but they are tweaking it to suit modern-day sensibilities. So what is the winning formula? Most shows draw
OTTs also look into short form and snackable content.
25 Jan, 2021 - 08:48 AM IST | By Shikha Singh
MUMBAI: The rise of streaming platforms like Netflix, Disney+ Hotstar, Amazon Prime Video, Voot, Zee5, MXPlayer and ALT Balaji has allowed Indians to watch diverse content from around the globe along with experiencing new genres. Unlike the big screen, where the market, actor’s face value, big-budget investment, and producers decide the genre of films that eventually get made, OTT platforms on the other hand give room for a lot more experimentation because of their format and comparatively lower investments. Hence, a whole new breed of filmmakers for OTT has popped up. After the initial euphoria of palling with well-known film producers, OTT platforms are engaging with new kinds of content creators.