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Being home, free of the worry of staining and reduced discomfort, and the sudden awareness of the broken relationship with nature that Covid-19 brought is nudging women towards alternative menstrual products. Reusable sanitary pad and menstrual cup makers have reported significant growth in sales, between 30% and 80%, since the lockdown started.
“I was home, with a clean toilet at hand. Why not try a more eco-friendly option?” said Prachi Shevgaonkar, 23, who runs a startup in Pune. She made the switch to reusable sanitary pads five months ago. Like Shevgaonkar, Sanya Arora, 21, a management student in Delhi, also started using reusable pads last year. “My mother is a nature lover and believes in following a sustainable lifestyle. She got Covid-19 last year and the extent to which our relationship with nature is broken became evident. For me, there were two triggers a wish to follow in my mother’s footsteps and Covid-19,” she said.