For the past two years, TikTok has been positioning itself as an entity with decision-making that’s independent from its Chinese parent company ByteDance, as it tries to convince U.S. lawmakers that China’s government will not access American user data or use the app to influence Americans. The .
TikTok quietly launched the e-commerce feature in the U.S. via TikTok Shop, enabling shoppers to purchase products directly through the TikTop app while viewing product videos and influencer presentations.