Is now my high honor and distinct privilege to introduce to you the president of the United States of america, president donald trump. [applause] [applause] thank you very much. Thank you, mike. I really appreciate everything and i appreciate you being here but i especially want to thank secretary elaine chao, leader kevin mccarthy, thank you, kevin. Chairman bill shuster, thank you very much, bill, and all the members of congress, many of them here today, for joining us as we prepare to enter a great new era in american aviation. [applause] its about time too, i can tell you. But before discussing our plans to modernize air travel, i want to provide an update on our efforts to fix and modernize Vital Services for our veterans, our great, great veterans, who we all love. For decades the federal government has struggled to accomplish something that should be very, very simple, seamlessly transferring a veterans medical records from the Defense Department to the veterans groups and to th
By Sam Bradley-16 March 2021 08:00am
Will paid moderation help brands escape online opprobrium?
Each week, we ask readers of The Drum – from brands, agencies and everything in between – for their advice on real problems facing today’s marketing practitioners.
Last week s flurry of International Women’s Day-themed comms saw mixed results for brands. Burger King in particular scored an own goal with a Twitter post that clumsily attempted to discuss gender discrimination in the food world. Social media (and Twitter especially) can be a hostile place for advertisers who put a foot wrong.
Though the Home of the Whopper ended up apologising, new features recently added by Twitter, TikTok and Reddit may have helped them pre-emptively spike that backlash, with that platform now offering advertisers and creators the option to moderate user replies.