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April 21 2021, 9:49 am | BY Kim Shaw | No Comments BBH Singapore’s new campaign film for NTUC Income, shot with a nano-drone in a single take, launches their evolved promise to put its customers first. The campaign shows Income evolving from an insurer ‘Made Different’ to a company that is ‘Made Yours’.   The integrated brand campaign, led by a two-minute film, celebrates the distinct experiences and life journey of every person. It features a nano-drone shot that flies through a housing complex capturing unique moments in different homes in a single take. The film demonstrates how diverse Singaporeans’ lives are despite living side by side, and how no two moments are experienced the same way, just as how no two Singaporeans’ financial needs are the same.

Manavi sharmaRoslee yusofJanson choo khairul mondziJanson chooSaffry hooGroup creativeAgency producerProduction companyMade differentMade yourGroup creative directorCreative officerArt directorAccount directorMarketing officerDigital marketing