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Aldi accused of appropriating Real Bread Week with leaflet | News

Aldi accused of appropriating Real Bread Week with leaflet | News
thegrocer.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thegrocer.co.uk Daily Mail and Mail on Sunday newspapers.

Chris youngReal bread campaignReal bread weekReal breadSourdough rye crusty bloomerCrusty wheatRye bloomer

Sourdough or sourfaux? How to spot fake supermarket bread

It’s the worst nightmare of the sourdough-munching middle classes: that the Rye sourdough loaf you brought home from the supermarket might, in fact, be.

United kingdomChris youngReal bread campaignSourdough rye crusty bloomerCrusty wheatRye bloomerAldi specially selectedReal bread loaf mark

Lidl is forced to rebrand one of its sourdough loaves after being accused of misleading customers with sourfaux in fake bread row

The Sourdough Rye Crusty Bloomer is now called the Crusty Wheat and Rye Bloomer after a customer complained in June that the sourfaux was made from 56 percent wheat flour.

Chris youngReal bread campaignSourdough rye crusty bloomerCrusty wheatRye bloomerSourdough crusty rye bloomerRye bloomerBread campaignHonest crust actHonest crustBaking industry awardsBakery retailer

Lidl drops the word sourdough from ISB loaf | News

Lidl drops the word sourdough from ISB loaf | News
bakeryinfo.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bakeryinfo.co.uk Daily Mail and Mail on Sunday newspapers.

United kingdomChris youngReal bread campaignAssociation of bakery ingredient manufacturersAdvertising standards authorityReal breadSourdough crusty rye bloomerCrusty wheatRye bloomerHonest crust actBakery ingredient manufacturersBritish bakerBaking industry awardsBakery retailer

Sourdough or sourfaux? How to spot fake supermarket bread

Real sourdough has a strict ingredients list and fermenting process, but too many loaves are capitalising on its cult credentials

United kingdomChris youngReal bread campaignSourdough rye crusty bloomerCrusty wheatRye bloomerReal breadAldi specially selectedReal bread loaf markFood and drinkUs content

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