With. A made him several offices including managing a prominent saudi funded media network. Also so good you read it when he has been there he has been serving in the embassy in london the Saudi Embassy in washington was there carol von weapons verba and i think his knowledge of the regime added credibility to this abortion as a journalist when he spoke out. Shows he kept up his criticism of bin salmoni and the Washington Post demanded spoke to me through this before because many of them that he is working with friends to establish a foundation for democracy in the art of wall promoting back out of them quasi among slow move people and also fear thing some form of society after consideration. According to a Political Science researcher in istanbul shows she was involved in projects aimed at countering saudi digital like to vittie. The program produces contacted some of his assistants on one project but they were reluctant to talk in detail they said they didnt want to jeopardize the fu
A short while ago justice will to tear down Police Barricades and almost make it inside they were pushed back with tear gas and by other 2 other methods but the been doing this all day long trying to cast each new national simply lost its way out of the 1st stuff just out there we spoke to. The federation he told us that it is too late now to accept the president s call for a dialogue says that unless. Sterling measures that were put in place last week there is nothing to tell. Her. And other news the white house says it wont cooperate with an impeachment inquiry into President Donald Trump it says the investigation launched by the House Democrats violates the constitution democrats have already warned that such a move would be viewed as obstruction of justice. The u. S. Senate Intelligence Committee has found that russia was behind a social media dissent from ation campaign designed to influence the 2016 president ial election intelligence chiefs traced the accounts to the Internet Re
Naomi, thank you for joining us here on cspan2 book tv in midtown manhattan where branding and marketing is big business. Let me begin with your first book, no logo. What did you learn about nike, microsoft and starbucks in branding . Guest its great to be with you and to have this time. When i was writing the no logo it came out at the very beginning of 2000, so its almost exactly 20 years old. The period when i was researching which was the four years before that it was a period where lot was changing in the corporate world and you have the first kind of fullblown lifestyle brand, which is an idea we take for granted now, but these were companies that for the first time were declaring that their Business Model was not sell products, but ideas, a lifestyle, a sense of belonging that they could then extend into kind of self enclosed branded cocoons and sort of sell everything along as it was branded with this logo. Nike was really the first one to do this. They didnt ever owned their f
Telling author naomi klein. Her books on economics and Public Policy include the shock doctrine, and the recently on fire. The burning case for Green New Deal. Thank you for joining us and in the studios in new york. But tv we are in manhattan. We are running in marketing this business. Let me begin with your book no logo, when did you learn about nike. Microsoft and starbucks and branding. It is great to be with you and to have this time. So when i was writing the logo, became out at the very beginning of 2000 so it is almost exactly 20 years old. And i when i researching, four years before that, it was a period where i was changing the corporate world. You had the first kind of fullblown lifestyle brands. An idea that we all take for granted now but these were companies that for the first time, were declaring that their Business Model was not sell products but to sell ideas, lifestyle says of belonging and that they could then extend into kind of selff closed granted cocoons. The sor
Which was the four years before that, in the period where lot was changing and you have the first kind of old logo lifestyle brands. Well take it for granted now these were companies for the first time, were declaring their business w by was not to sell products but to sell ideas lifestyle, the sense of belonging they could extend into kind of selff enclosed branded cocoons. They could sell everything as long as it was granted with this logo. So nike was the first one to do this. They didnt ever owney the factories and the main thing that i learned when i was researching, no logo, there was a relationship between the aggressive kind of marketing that was constantly sort of trolling Youth Culture to find the most cutting edge ideas to get into places they never had before like schools to co brand with like Music Festivals and so on it was an inverse relationship between that aggressive marketing and the kind of good jobs that were offered. In the economywa and the way the economy source