From a catchy Billy Joel cover song to super smart personalisation, here's the inside story of how a retail giant in Hong Kong turned a pandemic problem into a sales solution with a compelling mobile loyalty app campaign.
From Hong Kong to Singapore, Wong and his team have delivered the incredible brand equity and engagement to the Yuu brand loyalty programme within a just a few years, at levels that most brands take decades to build.
SINGAPORE: Members of Singapore's legal fraternity on Sunday (Jul 9) paid tribute to the late law professor Tan Yock Lin, describing the 70-year-old as a learned mentor always generous with his time for others. “We are profoundly saddened by Professor Tan Yock Lin’s passing, and our deepest condolences
WASHINGTON In an attempt by the think tank to find a model for sustainable growth of the U.S. economy, a new initiative proposed Thursday by the Economic Policy Institute would require companies to go back to naming products by combining what they do with the suffix “O-Matic.” “Our research shows that businesses…