Cincinnati Magazine
March 1, 2021
The art and posters on the walls of Keystone Bar & Grill in Hyde Park are covered in holiday wrap, but there are no customers inside enjoying the festive touches. Itâs lunchtime the Monday before Christmas, a time the restaurant would normally be open, but COVID-19 has sidelined lunch service.
Dan Cronican says his to-go only ghost brands helped keep Keystone Bar & Grill open through the pandemic.
Photograph by Chris Von Holle
In the kitchen, though, a cook busily prepares food. Heâs making Keystone orders for delivery, but he also cranks out retro style burgers, fries, and milkshakes under the Danny Boy Burger brand and fresh salads and homemade soups under the Leaf + Ladle brand. As the dining room sleeps, Keystone is in the ghost kitchen business.
You ve heard of ghost kitchens Meet the ghost franchises - Milwaukee Business Journal bizjournals.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bizjournals.com Daily Mail and Mail on Sunday newspapers.
Food|Youâve Heard of Ghost Kitchens. Meet the Ghost Franchises.
The MrBeast burger, driven by the 22-year-old YouTube celebrity Jimmy Donaldson, is already available in hundreds of locations nationwide.Credit.Adam Friedlander for The New York Times
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Youâve Heard of Ghost Kitchens. Meet the Ghost Franchises.
Virtual food brands, often driven by real celebrities, are rapidly spreading across the country. Do they help or hurt independent restaurants?
The MrBeast burger, driven by the 22-year-old YouTube celebrity Jimmy Donaldson, is already available in hundreds of locations nationwide.Credit.Adam Friedlander for The New York Times
Published Feb. 25, 2021Updated March 8, 2021
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Guy Fieri s new chain of virtual kitchens aims to help independent restaurants - but will compete with them, too
Tim Carman, The Washington Post
Feb. 18, 2021
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In just a matter of weeks, Guy Fieri s Flavortown Kitchen has gone from zero to 100.
That s how many virtual kitchens the spiky-haired chef, multimedia celebrity and humanitarian has opened around the country to confront a once-in-a-lifetime pandemic. Flavortown Kitchen is part of a new company, Virtual Dining Concepts, co-founded by Robert Earl and his son, Robbie Earl. VDC trades in virtual kitchens, which the company can install at existing restaurants to help them generate extra revenue from concepts branded by such celebrities as Fieri, Mariah Carey, rapper Tyga and YouTube star MrBeast.
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