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Pixalate Releases Q3 2023 Global Mobile Seller Trust Index:

Admixer jumps to fourth place in Q3 2023, marking the company’s first time among the top five mobile SSPs on Pixalate’s Mobile Seller Trust Index.

United kingdomCity ofGoogle playPixalate seller trust indexesWeb seller trust indexApple appSeller trust indexPixalate mobile seller trust indexSeller trust indexesGoogle play storeTrust indexSeller trustTop supply side platformsFinal scoreMobile seller trust indexPixalate inc

Pixalate s Q3 2023 DEFASED CTV Apps Report: 2,513 Apps

Research reveals 100% of the apps delisted from Roku had programmatic advertising (an app-ads.txt file), according to Pixalate’s analysis.

City ofUnited kingdomDelisted from the appMobile advertisingDelisted fromApp storeAmazon fireSamsung smartVictory gamesPixalate incOnnected tvDigital advertisingInvalid trafficRoad fraudApp developer

Pixalate Launches Made For Advertising (MFA) Detection

New feature delivers continuous monitoring and rating of 100+ million web domains, CTV and mobile apps assigning a high, medium, or low MFA risk.

City ofUnited kingdomMultivariate descriptiveRefresh rateApp storeDensity rateTraffic rateMobile appsApp exampleReal time blockingDistinct data feedsMedia ratings terminalAnalytics dashboardApp agePaid trafficPixalate inc

Pixalate s Q3 2023 DEFASED Mobile Apps Report: 115,168 Apps

Research reveals over 106,000 ad-supported apps removed from app stores in Q3 2023 up 95% year-over-year.

City ofUnited kingdomDelisted from the appApple appGoogle playMobile advertisingMobile apps reportDelisted fromApp storeGoogle play storeApple app storePixalate incGoogle playInvalid trafficD techRoad fraud

Pixalate Releases Q3 2023 Global Connected TV (CTV) Ad

Report reveals $5.3B in estimated global open programmatic CTV ad spend in Q3’23 as invalid traffic (IVT) rates - inclusive of ad fraud - dropped to 15%.

City ofUnited kingdomUnited statesRoku channelMobile advertisingAmazon fireSamsung smartChannel storePixalate incOnnected tvRoad fraudDigital advertisingDigital marketingInvalid traffic

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