to top $300 million, but then a draft kings employee is accused of using insider information to the win $350,000 on rival site fan duel, and then he is cleared of wrongdoing after an internal site, but that leading to the need for a regulation. and then disney, a definition of a block bbuster redefined. the star wars the force awakens it is seen by millions of people on espn s monday night football. it is true, all of it. fans of all ages going wild for merchandise. and then invading the box office. disney s $4 billion bet on the lucas film franchise which it bought in 2012 seems to be paying off.
you ve likely seen their ads. this all started when an employee won $350,000 on a rival site. that one s called fan duel after he released data that could have been helpful in crafting a lineup. draft king says he did not have an advantage and since the story broke, both draft kings and fan duel have banned employees from contests. nbc s parent group are among the investors in fan duel. joining me now is brent from usa today. it appears we re in the early stages of this inquiry, but how could this affect the companies and cust ners? as a full blitz across television these days. ads said hey, i won $350,000. what s going to be the tangible impact? we re probably going to see the advent of more regulation. they have been largely unregulated. only a few years old and they really didn t get on the radar of lawmakers or regulators until
game around these corporations. if they come up dirty, a lot of fans are going to be really angry and the government as you mentioned is already taking a very close look. yeah, and one of the things that these both of these companies have to do it would seem to me at the very least, they have to show demonstrably to the people that pay for their services that their own employees aren t essentially using hair information to play. they need to release data are your employees essentially the people that are making a killing on the other rival site? and the last point, look, this is not a game of skill. poker requires more skill than doing this. you re just betting on which player might have a good week when a lot of other people are betting on the same player. you re hoping for market inefficiency. calling this a game of skill is like calling a hot dog vegetarian because nobody knows the content of the plooet. appreciate it, man. thank you.
companies have to do it would seem to me at the very least, they have to show demonstrably to the people that pay for their services that their own employees aren t essentially using hair information to play. they need to release data are your employees essentially the people that are making a killing on the other rival site? and the last point, look, this is not a game of skill. poker requires more skill than doing this. you re just betting on which player might have a good week when a lot of other people are betting on the same player. you re hoping for market inefficiency. calling this a game of skill is like calling a hot dog vegetarian because nobody knows the content of the meat. appreciate it, man. thank you. and that is all in for this even. the rachel maddow starts right now with steve kornacki in for rachel. congratulations on your new role here. it s exciting. > and by the way, i hope that scandal you re talking about
using their information to play. they need to release data are your employees essentially the people that are making a killing on the other rival site? and the last point, look, this is not a game of skill. poker requires more skill than doing this. you re just betting on which player might have a good week when a lot of other people are betting on the same player. you re hoping for market inefficiency. calling this a game of skill is like calling a hot dog vegetarian because nobody knows the content of the meat. appreciate it, man. thank you. and that is all in for this even. the rachel maddow starts right now with steve kornacki in for rachel. congratulations on your new role here. it s exciting. > and by the way, i hope that scandal you re talking about destroys fantasy sports because i think they destroy the concept of cheering for a team. that s strong words. i stayed out because i know i would get addicted. that s why i ve stayed out of it.