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Reckitt, distributors at loggerheads over perks

Reckitt Benckiser India has started to incentivise its distributors and retailers by giving them Amazon and Flipkart vouchers on completing sales targets, which was earlier given in cash. Some of its distributors have protested the move. Fast-moving consumer goods companies typically incentivise the supply chain with cash on meeting their sales targets. The company has also changed the return of damaged goods policy with its distributors.

Dettol Announces Second Edition of India s Biggest Hygiene Olympiad Under Its Dettol Banega Swasth India Initiative

TV ad volumes grew by 3 per cent in H1: TAM Media - The Hindu BusinessLine

TV ad volumes grew by 3 per cent in H1: TAM Media - The Hindu BusinessLine
thehindubusinessline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindubusinessline.com Daily Mail and Mail on Sunday newspapers.

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