Havells India Limited
Havells Marks Its Entry Into Electric Skincare Segment, Launches Havells Skincare Essential Range Ahead of Valentine s Day
Wednesday, February 10, 2021 2:40PM IST (9:10AM GMT)
Havells Skincare Essential Range New Delhi, Delhi, India:
With the latest launch, the company aims to attain 25% market share for the segment in the next 2-3 years
Introduces a complete range for skincare products - from nail shiner to multi-purpose skincare device to address specific self-care needs on this Valentine’s Day
The newest range priced from INR 1495 is positioned to be the go-to for DIY grooming with its premium and high-tech features
With Valentine’s Day approaching, Havells India Limited - a leading Fast-Moving Electrical Goods (FMEG) company today announced its entry into the electric skincare segment with the launch of Skincare Essential Range to offer a superior and personalised grooming expe
Pandemic, early winter fuels online sale of appliances
Unlike previous years, where consumers would visit stores to make purchases, there has been a significant shift towards online purchases on account of coronavirus pandemic
Nidhi Singal | December 30, 2020 | Updated 00:07 IST
Pandemic COVID-19 along with the early onset of winters across the country has derived demand for winter appliances such as geysers, water heaters, immersion rods, and room heaters. Unlike previous years, where consumers would visit stores to make purchases, there has been a significant shift towards online purchases.
Hari G Kumar, Vice-President - Large Appliances at Flipkart, says, We are witnessing over 50 per cent increase in searches for winter appliances in the first 20 days of December 2020 over the same period last year with room heaters accounting for over a third of this demand. Interestingly, over 50 per cent of this demand came from Tier-III and beyond cities while cities such as New Delhi,