/PRNewswire/ Flamin Hot® is a famous flavor, and also a fiery attitude. At a time when people are seeking moments of defiance of the everyday, Frito-Lay is.
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With the countdown already ticking, Frito-Lay is doubling down on its mission to create even more smiles on ‘the Road to Super Bowl’ with swag, champion-packed commercials, in-person experiences and even limited-edition chips made from potatoes grown in NFL soil.
/PRNewswire/ As the playoff season kicks off this weekend, Frito-Lay and PepsiCo Beverage brands are teaming up for "Road to Super Bowl," a campaign taking.