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CIMM Lays Out 2024 Priorities for Improved Media Research

Coalition’s roadmap reflects the industry’s key concerns across measurement, currency, metrics and data

Bharad rameshKate sirkinLarry allenJon wattsCoalition for innovative media measurementInnovative media measurementComcast advertisingIndependent streaming allianceColleen fahey rushPublicis epsilon

CIMM Unveils Priorities for 2024 Following Substantial Member Growth

CIMM Unveils Priorities for 2024 Following Substantial Member Growth
tvnewscheck.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tvnewscheck.com Daily Mail and Mail on Sunday newspapers.

Bharad rameshKate sirkinJon wattsLarry allenCoalition for innovative media measurementInnovative media measurementComcast advertisingIndependent streaming allianceColleen fahey rushPublicis epsilon

Even Retailers Want More Standardization Across Retail Media

Even Retailers Want More Standardization Across Retail Media
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.

United kingdomDan rubelJason wescottDavid fieldhouseMarie clare puffettVerve groupRetailer councilEurope interactive advertising bureauInteractive advertising bureauTech huntersPublicis epsilonSpark foundryRetail mediaGroupm nexus