Influencers and marketers see this tool as a powerful extension to their existing messaging channels and is more personalised. This can directly appeal to their followers, although it is still early to say if it can be monetised.
New ASCI guidelines for influencers will bring a greater sense of moral obligation: Experts adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Rise of Virtual Influencers: Are they going to replace human influencers with the same impact? freepressjournal.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from freepressjournal.in Daily Mail and Mail on Sunday newspapers.
Pranav Panpalia Blog - Times of India Blog indiatimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiatimes.com Daily Mail and Mail on Sunday newspapers.
OpraahFx appoints female gamer, Mansi Gupta as CBO adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.