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Tropicool will plant a tree for every 10 litres of açaí sold worldwide Tropicool s initiative to replant 1,500 seedlings and fruit trees was undertaken in partnership with SOS Amazonia, which aims to mitigate climate change through the reforestation of deforested areas in the region Image Credit: Supplied Tropicool is the brainchild of Arab and Brazilian partners who wished for the world to taste authentic acai and superfruits. They started their venture in Dubai last year. Despite the pandemic, today there are over 50 carts spread across five countries, which maintain the essence of the natural product of the Amazon region. Tropicool Açaí and superfruits, owned by partners Sheikh Mohamed Al Thani, Sheikh Ahmed Al Thani, Maurício Esteves and Caio Nabuco, replanted 1,500 native Amazonian seedlings and fruit trees, in the municipality of Mâncio Lima, state of Acre, Brazil.

United arab emiratesAsh shariqahPrado ribeiroSheikh ahmed alSheikh mohammed alBurj khalifaCaio nabucoSheikh mohamed alArab brazilian chamberImage creditSheikh mohamed al thaniSheikh ahmed al thaniSheikh mohammed al thaniArab brazilianSheik mohamed al thaniGlobal head