Cannes was, as ever, a hotbed of tech news from the latest metaverse activations to TikTok trends. But the reality is that the most important tech news took place outside the marketing festival – developments that will have ramifications for the marketing and media worlds for the foreseeable future. Here, then, is all the tech news you missed while sipping wine on the Croisette.
As podcast popularity explodes, Asia’s mix of diversity, culture and resources makes it the ideal place for medium. Here, Meg Davies (international managing director, Acast) looks at why advertisers in Asia should pay attention.
LeadsRx Customer Success Story: Hybrid Media Services Clients Experience 27% Increase in Advertising Effectiveness as Measured by LeadsRx tennesseedaily.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tennesseedaily.com Daily Mail and Mail on Sunday newspapers.