For such a relatively small destination, the superlatives associated with Pigeon Forge, Tennessee, are large. The popular East Tennessee mountain town is set in the foothills of Great Smoky Mountains National Park, the most-visited national park in the U.S., and its Dollywood Theme Park reigns as the No. 1 ticketed attraction in the Volunteer State.
Tourism marketing leader Scott Schult has been named Head of Strategy at Orange142, a demand generation and digital advertising company that is part of Direct Digital Holdings. In this newly created role, Schult will help Orange142 s sales, account management, and marketing teams construct a more strategic approach to client outreach, retention, and production innovation. Schult comes to Orange142 from the Nashville Convention and Visitors Corporation, where he served as Chief Marketing Officer.
Tourism marketing leader Scott Schult has been named Head of Strategy at Orange142, a demand generation and digital advertising company that is part of Direct Digital Holdings.