The new campaign has been an instant success, generating more than 1.2 million ad impressions and skyrocketing visitation to the website "Vamos a Tucson."
Tourism marketing leader Scott Schult has been named Head of Strategy at Orange142, a demand generation and digital advertising company that is part of Direct Digital Holdings. In this newly created role, Schult will help Orange142 s sales, account management, and marketing teams construct a more strategic approach to client outreach, retention, and production innovation. Schult comes to Orange142 from the Nashville Convention and Visitors Corporation, where he served as Chief Marketing Officer.
Tourism marketing leader Scott Schult has been named Head of Strategy at Orange142, a demand generation and digital advertising company that is part of Direct Digital Holdings.
The year 2022 has kicked off with a bang as event-related organizations continue their hiring and promotion frenzy, filling positions and recognizing top-performing staff with more senior titles. Take a look!