Seyna is building an insurance-as-a-service startup for the French market
French startup Seyna is getting a new CEO. Stephen Leguillon is joining the company as chief executive while Philippe Mangematin is stepping back from day-to-day activities for personal reasons he’ll become honorary chairman.
If you’re not familiar with the company, Seyna is an insurtech startup that has obtained an insurance license focused on property and casualty. This is a significant move as the French regulator (ACPR) hasn’t handed out a new license in this category since 1983.
The company’s go-to-market strategy is also interesting as it doesn’t sell insurance products to consumers directly. Instead, the company is building out insurance-as-a-service products. It partners with other companies that offer Seyna’s insurance products under their own brands.