Seyna is building an insurance-as-a-service startup for the French market
French startup Seyna is getting a new CEO. Stephen Leguillon is joining the company as chief executive while Philippe Mangematin is stepping back from day-to-day activities for personal reasons — he’ll become honorary chairman.
If you’re not familiar with the company, Seyna is an insurtech startup that has obtained an insurance license focused on property and casualty. This is a significant move as the French regulator (ACPR) hasn’t handed out a new license in this category since 1983.
The company’s go-to-market strategy is also interesting as it doesn’t sell insurance products to consumers directly. Instead, the company is building out insurance-as-a-service products. It partners with other companies that offer Seyna’s insurance products under their own brands.