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All that glitters: BigBasket, Swiggy, Zepto to deliver silver, gold coins in 10 mins

All that glitters: BigBasket, Swiggy, Zepto to deliver silver, gold coins in 10 mins
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Blinkit: How quick commerce is rewriting the rules of retail in India, ET Retail

Quick commerce, or super-fast deliveries, is becoming increasingly popular among millennials and Gen Z, with companies delivering various items to doorsteps in no time. Quick commerce makes up about 5-6 per cent of a household s grocery spending, with platforms like Blinkit valued at around $13 billion. It is mostly popular in big cities but is also gaining traction in places like Vizag, Nagpur, Kochi, Jaipur, and Lucknow.

Blinkit: How quick commerce is rewriting the rules of retail in India

Quick commerce, or super-fast deliveries, is becoming increasingly popular among millennials and Gen Z, with companies delivering various items to doorsteps in no time. Quick commerce makes up about 5-6 per cent of a household s grocery spending, with platforms like Blinkit valued at around $13 billion. It is mostly popular in big cities but is also gaining traction in places like Vizag, Nagpur, Kochi, Jaipur, and Lucknow.

Millennial, Gen Z homes spur Q-commerce growth

India Business News: In the past one year, half the new customers that we have added are all pure play quick commerce customers, who often do not make planned purchases an

Swiggy expands quick-commerce empire: integrates Swiggy Mall with Instamart for diverse offerings

This move reflects a trend among companies like Blinkit, Zepto, and Swiggy, who are prioritising higher-margin products to enhance profitability in the quick-commerce sector instead of just selling general grocery products.

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